Pictograms for Cruz Azul

We produced these pictograms in class to provide information to Cruz Azul patients and to beautify their hallways with them.

Cruz Azul underwent renovations and began with its visual identity. We wanted the facility to reflect the new identity and provide more information to patients, as there were very few signs in the facility, forcing people to ask for directions to get to their desired locations.

We produced only five pictograms, depicting some of the wards we considered most important:

Maternity, electrocardiogram, x-ray, neurology, and pediatrics.

Even though we produced only five pictograms, we formulated the entire framework that future designers should rely on to create the next pictograms.